Ashley Moody Warns of Scammers Targeting New Year’s Resolutions

On Monday, Florida Attorney General Ashley Moody cautioned Floridians undertaking New Year’s resolutions to be aware of scammers that may target those with big goals.

Many resolutions are commonly shared among citizens, allowing fraudsters to easily predict targets to rip off, ruining resolutions before they even begin. Moody advised Floridians to be alert when purchasing memberships, products or services to help achieve common resolutions.

“The beginning of a new year is a popular time to set goals, but do your research before signing up for memberships or purchasing products to help you succeed. Scammers may try to exploit the situation to sell unproven products or just flat-out steal your personal or financial information,” Moody said on Monday.

Here are some common New Year’s resolutions and tips to avoid scams related to these popular goals:

Lose Weight and Live Healthier

Many people purchase a gym membership to begin the new year, but be sure to take proper precautions when signing any contract.

An estimated 45 million Americans begin a diet every year and bogus diet products and programs rank number one at the top of all health care scams reported to the Federal Trade Commission.

Fitness enthusiasts may also invest in gym equipment to help achieve their resolution to become healthier. For information on how to avoid these home gym scams, click here.

Improve Organization

Organization apps can help simplify life and have become more popular on the app store. As a result, online stores contain apps that may not be as advertised.

Picking Up Skills or Hobbies

Picking up a new skill or hobby is a great self-challenge, but investing in a new activity can be risky. Scammers may release phishing websites, mimicking legitimate websites, about popular hobbies or products associated with the activity to obtain personal and financial information from consumers.

Saving and Investing Money

In 2021, the FTC received more than 2.1 million fraud reports about bank scams from consumers. Staying financially secure is a great goal to have, but make sure proper precautions are taken to protect financial information.

Investing is a common way for consumers to increase financial gains. The FTC issued a guide for consumers to invest correctly and report investment scams. To access the guide, click here.

Moody’s Consumer Alert program is designed to inform the public of emerging scams, new methods used to commit fraud, trends in consumer complaints and other deceptive practices utilized to take advantage of Floridians. To learn more and to access recent Consumer Alerts, visit

To report a New Year’s resolution scam, contact the Florida Attorney General’s Office at 1(866) 9NO-SCAM or file a complaint online at

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