“This unprecedented year-long lockdown of an entire industry by the federal government has directly harmed the State of Florida, its citizens, and their families, resulting in the loss of billions of dollars in economic activity,” the governor’s office noted.
Back in February, the U.S. Senate Commerce, Science, and Transportation Committee, led by U.S. Sen. Maria Cantwell, D-Wash., launched its Tourism, Trade, and Export Promotion Subcommittee. U.S. Sen. Jacky Rosen, D-Nev., is the first chairwoman of the new subcommittee while Scott leads Republicans on it.
“Our cruise lines have waited months for updated guidance from the CDC, while so many other industries were able to reopen safely. While the CDC finally released some updated guidance for this important industry, they still haven’t answered my call to provide the cruise line industry with a timeline of when they can begin sailing, which is urgently needed,” Scott said.
At the end of August, U.S. Rep. Kathy Castor, D-Fla., first introduced the “Protecting Tourism in the United States Act” with U.S. Rep. Fred Upton, R-Mich., as the cosponsor.
At the start of the current legislative session, Gov. Ron DeSantis outlined his plan for Everglades restoration and water projects, calling for $625 million to back then. Now midway through the session, the governor will get his request and possibly more.
“The federal government has provided guidance to all other passenger transportation modes and other industries; however, it has failed to issue guidance for the cruise industry to assist in its recovery,” the governor’s office noted.
Since the beginning of the COVID-19 pandemic, the cruise industry has continued to face a “No Sail” order, even as many other industries safely returned to operations.
The campaign will feature a dedicated landing page featuring a curated selection of stays and unique Florida activities, from homes perfect for remote work to the state’s outdoor wonders. It will include emails and targeted social media ads to in-state guests, as well as those within driving distance, designed to keep the destination top of mind for when nearby visitors are ready to travel.
The new holding company will oversee strategy for the company across various geographies and advance plans for expansion into new markets with new systems and a fully integrated mobility offering to bring in more travelers.
Back in September, Scott and U.S. Sen. Maria Cantwell, D-Wash., introduced the “Fly Safe and Healthy Act” which would have temperature checks as part of Transportation Security Administration (TSA) screenings.